Showing posts with label Brief 8 Prospectus. Show all posts
Showing posts with label Brief 8 Prospectus. Show all posts

Thursday, 10 May 2012

Prospectus Pitch

These are the final boards for the pitch, we each had our input on different areas of the designs and this came together to create the complete pitch.

I put these boards together to show our context reseach and the idea then going into the design and then showing how this can be explanded onto additional deliverables.



Hand out

I designed a hand out to give to the members of the team we are pitching to so they have some visuals of what we are talking about to have for themselves and take a closer look at the main points of our idea.

We wanted to keep it simple and I thought it would be best to reflect the format of the prospectus we are pitching in the handout. So I created a fold out hand out with the cover cut like we were proposing for the prospectus.


We personalised each hand out to the memebers of the board with their names.






Prospectus- additional material

Expanding the designs for the Prospectus we thought about others deliverables which could work with it as promotional tools.
This included posters, bags, flyer and also Open Day material.

I came up with this quick design for the open day poster taking the idea of progression across to a poster using slices of the colour and also slices of photographs varying in size.




Colour palette

We want to reflect the idea of progression and starting the next step and therefore reflect this through the layout, format and colour.

We looked into fresh colours and came up with these colour paletes



Inspiration for layouts


 The designs vary from horizontal to vertical but I think the vertical designs reflect our concept more.
 I think these designs are relevant to our concept and the layout we are going for. Diving the page up and showing a progession through layout.




 This format reflect our concept but we want to use this kind of style with a die cut to reveal a bold stock underneath.



Wednesday, 2 May 2012

Prospectus designs

We split the design up Sarah worked on the cover, I worked on the layout inside, Kim did some covers and also additional deliverables like bags.

Keeping the concept in mind I experiemented a bit with using the idea of the next step through the imagery and the copy.

This is the grid I created 9x9 and worked from this. Some of the images were a bit rushed and could be split better but for the purposes of the pitch I have just used rough designs.







Prospectus

 Catalogue's winning prospectus. We think that the use of photography



 I remember this designand the bag that came with it because I used it. I think this kind of bag is better than a tote bag because everyone supplies those now and something different would work better I think it would make a change




Tuesday, 1 May 2012

Prospectus ideas

We brainstormed a few ideas to work with going in the direction of moving forward and taking the next step.

We went with the idea of taking the next step in life/education and so experimented with how we can visualise this with layout and design for the cover.